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Housing Project Feasibility Study: Working Out Profit, NPV, IRR and Payback

How a developer tests whether a housing project is feasible before buying land: land, infrastructure, building and permit costs, the sales schedule, cash flow, NPV, IRR, payback, and sensitivity to price and sales speed.

Komander.ai Panduan team · 2 min read · Updated 9 October 2026

Profit on paper is not enough to decide a housing project. Money goes out first for land and roads, while money from buyers and banks comes in over time. A feasibility study works out when money goes out and comes in, then judges whether the return is worth the capital and the risk.

21%10%52%10%
  • Land Rp2.4 bn
  • Infrastructure Rp1.2 bn
  • 40 houses Rp6 bn
  • Permits, marketing Rp0.8 bn
  • Profit Rp1.2 bn
Sales of 40 units × Rp290 m = Rp11.6 bn · 10.3% gross profit before the time value of money.

Cash flow and results

Start (year 0)Year 1Year 2Total
Cash outRp3.6 bn (land, infrastructure)Rp4.0 bnRp2.8 bnRp10.4 bn
Cash inRp0Rp5.0 bnRp6.6 bnRp11.6 bn
Net cash flowminus Rp3.6 bnRp1.0 bnRp3.8 bnRp1.2 bn
Cumulativeminus Rp3.6 bnminus Rp2.6 bnRp1.2 bn

Sensitivity test

ScenarioNPV at 12%Decision
BaseRp0.32 bnFeasible
Selling price 5% lowerabout minus Rp0.16 bnNot feasible
Sales 6 months laterlower, recalculate with the new scheduleCheck the capital needed

This example shows a 10% profit can disappear with only a 5% price drop. So the selling price, sales speed and mortgage disbursement schedule must be tested before buying land.

Common mistakes

Start from a template

The full guide is in How to create a construction finance report in Google Sheets. It has a free template (Excel or Google Sheets) and a checker that reads your own workbook.

Get the templateCheck my workbook

Ready to use the Komander agents on your projects?

When your workbook is complete, apply for a pilot: we help connect your project data to the Finance, Cost and Scheduler agents and review the first reports with you.

Send with GmailEmail app

Send to melwani@komander.ai. Your workbook check result is included when there is one; the workbook itself is not sent.

Common questions

What is NPV?

The present value of all project cash flows at a given rate. Above zero means the project earns more than its cost of capital.

What is IRR?

The rate that makes NPV zero. A project is feasible if its IRR is above the cost of capital.

Why test sensitivity?

Because a small change in price or sales speed can turn a feasible project into a loss.

References

  1. UMY journal: housing project investment feasibility (Indonesian): BEP, NPV, IRR, payback and PI example